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Web Terminology

What is...?

Administrator

A person who maintains a Web site (public, intranet, or extranet).

 

Custom Pages

Custom Pages is a tool for creating basic pages with static content on a site. Launching the "Dynamic Page Creator” component allows the site administrator to create an unlimited number of custom pages on the site.

 

DNS

Acronym for Domain Name Service, a system for assigning and using names as aliases for IP addresses.

 

Domain Name

The name that identifies a computer on the Internet. For example, "bizzuka.com” is the domain name of Bizzuka's web site.

 

Dynamic Content

Content or data that is modified by an automated process (e.g., dynamic news or events on a home page.)

 

Editor

The Bizzuka editor allows you to add, edit and content on a site. It is also known as the Bizzuka Builder.


 

Flash

Flash is a multimedia technology used for creating animations and interactive websites.

 

FTP

Acronym for File Transfer Protocol, a method of rapidly transferring data from one computer to another over the Internet.


 

Hyperlink

A word, phrase, or image that you can click on, to jump to a new page within a web site, to an external website or to a document


 

JavaScript

JavaScript is a technology that adds functionality to Web pages. It is commonly used in rollover effects for images. Some form of JavaScript is used on most Bizzuka sites. It enables homepages to have a more interactive feel, and also helps usability of the sites. You can download Java for free on your computer for free here.


 

JPEG

The acronym for Joint Photographic Experts Group, JPEG is an image compression format used to transfer color photographs and images over computer networks. Along with GIF, is the most common way photos are moved over the Web.


 

Panel graphic

Images above and below the left column secondary navigation on interior pages are called panels.

 

Live Site

An operational site that is located in its permanent home. If a public site, users can view it without a login. If an intranet or extranet site, users must login to view it.

 

Navigation, Primary

The set of navigation links that remains constant throughout a site regardless of page (except, possibly, the homepage). Primary navigation often appears as a horizontal strip of links across the top of a page. Primary navigation pages are also known as "Parent Pages.” (See also, navigation bar, secondary)

 

Navigation, Secondary

The set of navigation links that changes from page to page in a site. Secondary navigation often appears as a vertical list of links on the left side of a page. Secondary navigation pages are also known as "Child Pages.”

 

PDF

Acronym for Portable Document Format, a file format for printable documents that maintain consistent layout and pagination. Viewing a PDF file requires Acrobat Reader, which is built into most browsers and can be downloaded from Adobe.
 

Search Engine Optimization (SEO)

Acronym for search engine optimization, a process for gaining a higher ranking for a Web site than would be obtained without intervention.

 

Temp Site

Until a site is ready for release, Bizzuka stores the site in a temporary location that requires users to login to see the site.

 

URL

Acronym for Uniform Resource Locator, a formal, technical term for "Web address". In its simplest form, it's usually composed of a protocol, a domain name, and a path.

 

Viewing Paths

Graphical images (design elements) used to guide your visitors to the "most requested” pages, features, and product or service from the home page.

 

Web Browser

A Web browser, often just called a "browser," is the program people use to access the World Wide Web. It interprets HTML code including text, images, hypertext links, Javascript, and Java applets. After rendering the HTML code, the browser displays a nicely formatted page. Some common browsers are Microsoft Internet Explorer, Mozilla Firefox, and Apple Safari.


 

Web Analytics

The process of analyzing the behavior of visitors to a web site for purposes of understanding and optimizing web usage and web marketing goals.
 


 

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